See From Webroom Buy From The Shop! What is a Webrooming?

When you begin e-commerce, you don’t have to shut down your physical shop. Contrary, having a shop will give confidence to online shoppers. These days, some of the online shoppers prefer the way called “webrooming” and chooses to physically take the product from the shop which they bought online. Those who visit your shop also do other kind of shopping. So e-commerce, is also a way to increase your physical selling. You can become both a local shop and a global online seller by the webrooming method.

According to a research done by Accenture, most of the customers think that developing the physical shop and online shopping together is the best improvement that can be done in the sector.
In conclusion, it is necessary to consider e-commerce a whole of retail shops, mobile network and social media and restructure all the channels in way so they can feed each other.
According to the global retail research done by PwC, 31% of the customers locate the shops by mobile devices and a quarter of them use shopping coupons.

You have to keep up with the technology

Your physical shop’s location or appearance may be wonderful or the products you are selling may have really affordable prices but we can say that the foundations who can’t keep up with the technology won’t have a future from now on. Not only on the commercial area but even people’s socializing is now depends on technology. The people who has online technologies gets rid of their old type habits day by day and their shopping habits are on the top of their habits.

Unlike your physical shop, e-Commerce offers you to serve your customers at the every hour of the day. Your potential customer who wonders your products will have the opportunity to do shopping or compare the prices online whenever he wants. This will increase your selling inevitably.

Product diversity and stock possibility

Your possibility to exhibit your products in your physical shop is restricted no matter how big your store is but you get the possibility to exhibit all your products in your e-commerce site and your customers will be satisfied. You can exhibit the products you can’t in your shop by the possibilities of e-commerce. You will have a second place to sell your products with a reasonable price which got old or out of fashion

Reducing your expenses

Converting your existing physical store into e-commerce is way easier than you think. You don’t have to make an e-commerce site, keeping it safe, making detailed research for paying options but you will have to keep up with the technology and latest shopping trends. Those are of great importance for e-commerce. There will be positive feedbacks such as more potential customers and offering them online price comparing possibility, attracting these customers into your physical store if you take a step into e-commerce before it is too late.